If witnessing world-class winter sports in person sounds like a dream, Michelob Ultra is offering the chance of a lifetime. The Superior Access Winter Olympics Sweepstakes is sending winners to the 2026 Winter Olympic Games in Milan and Cortina, along with an incredible lineup of ski, travel, and at-home viewing prizes.
Across multiple entry periods, dozens of winners will score trips, gear, ski passes, and Olympic-themed merch.
Here’s what’s up for grabs:
Entry Period 1 – Grand Prize (4 Winners)
• Trip for 2 to Milan, Italy (Winter Olympics Feb 6–22, 2026)
• Round-trip international coach airfare
• Double-occupancy hotel stay
• 2 tickets to one Olympic event
Entry Period 1 – Additional Prizes
• 25 First Prizes: Two Vail Resort ski passes + custom J Skis
• 15 Second Prizes: Olympic At-Home Watch Kit (Michelob Ultra x Olympics shirt, hat, coozie)
Entry Period 2 – Grand Prize (4 Winners)
• Trip for 2 to ULTRA Park City Olympics (Feb 19–21, 2025)
• Round-trip airfare
• 3-night hotel stay
• $2,000 prepaid travel card
Entry Period 2 – Additional Prizes
• 25 First Prizes: Two Vail Resort ski passes + custom J Skis
• 20 Second Prizes: Olympic At-Home Watch Kit
Entry Period 3 – Additional Prizes
• 25 First Prizes: Two Vail Resort ski passes + custom J Skis
• 20 Second Prizes: Olympic At-Home Watch Kit
This is your chance to see the world’s best athletes, explore Italy, score high-end ski gear, or bring the Olympic spirit home.
Sponsor: Michelob Ultra
Prize: Multiple grand prizes, ski gear packages, and Olympic watch kits across three entry periods.
Entry Type: Single entry per period.
Eligibility: U.S. residents, 21+.
How to Enter: Click below and follow the instructions on the official sweepstakes page.
